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Kevin Christopher is an entrepreneur-attorney-agent who will cover top strategies for coaches leading athletes in the new NIL era at Atlanta (2/10) and Birmingham (2/18) events. The Nike Coach of the Year Clinics feature champion college football coaches as speakers and draws thousands of college and high school coaches of elite athletes to learn coaching and management practices.

Attorney-Entrepreneur-Agent Kevin Christopher will be speaking at the 2023 Nike Coach of the Year Clinics in Atlanta and Birmingham. On February 10 and 18, respectively, Christopher will be discussing the increasingly complex issue of managing athletes in the rapidly-evolving NIL (Name, Image, and Likeness) era.

Kevin Christopher is a leading voice in intellectual property and influencer strategies. He has helped world champion athletes maximize personal brands, business opportunities, and philanthropic missions, and has represented student-athletes challenging athletic organization and state laws. He uniquely understands the challenges that coaches face in the NIL era and is passionate about empowering coaches to get the most out of their athletes, and to manage NIL in ways that benefit their teams, institutions, and players.

Nike’s Coach of the Year Clinics are annual, regional events bringing together the best and brightest minds in the sports world. This year’s headliners at Atlanta and Birmingham sessions include coaches Josh Heupel from Tennessee, John Day from Ohio State, Mel Tucker form Michigan State, Dabo Swinney from Clemson, and many others. The events draw thousands of in-person and online coaches and elite players to learn best practices in coaching, organizational management, and training.

At the clinics, Christopher will speak about the importance of developing effective yet flexible coaching strategies in response to the changing NIL landscape. His message will offer coaches the opportunity to gain greater insight into how to better support their athletes and teams:

“I advise coaches and teams to check your brightside–meaning NIL isn’t going anywhere, but it can have many positive impacts on your team and program if you understand its opportunities and know how to manage them.”

The 2023 Nike Coach of the Year Clinic in Atlanta takes place February 9th – 11th, and the Birmingham event is scheduled for February 16th – 18th. For more information, please visit Nike’s official website.

About Kevin Christopher
Kevin is the founder and principal of Rockridge®, a 4x B Corp Best For The World and Real Leaders Top 150 global impact company. He is annually recognized as a SuperLawyer, and has received numerous professional awards ranging from Conscious Company Magazine’s Top Business Leader to the Federal Lab Consortium’s technology license Deal of the Year. He has been profiled in B the Change, Forbes, the Los Angeles Times, Sustainable Brands, and many other media outlets highlighting sustainability and technology leaders and is widely recognized for his thought leadership and initiatives at the nexus of impact and innovation. Outside of his sports practice, Kevin is co-founder of Calliope Bio, a synthetic biology company, and Quantiscope, an AI/ML drug discovery company. He is a member of World Economic Forum’s Crypto Sustainability Accelerator and blockchain working group on carbon financing. He has studied at the University of California and Yale, and makes his home in Tennessee where he is training for his first Ironman.


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